The Mitolo Group

Consumer marketing strategy

The family-owned Mitolo Group is the largest potato and onion packing company in the Southern Hemisphere.

For more than 11 years, CASTONDESIGN has been responsible for creating targeted consumer marketing campaigns and eye-catching packaging solutions. A key focus has been on partnering with Coles supermarkets to develop instore promotions that increase sales in the highly competitive fresh produce category.

They say...

‘CASTONDESIGN enables us to maintain our competitive edge by being on budget and on message every time. The team is very efficient, focused and responsive. This enables us to react quickly to our competitors with online advertising.

CASTONDESIGN offers tactical advice, clever copy and simply brilliant advertising concepts. Thankyou team – we love our partnership.’

The Mitolo Group
The Mitolo Group - Consumer marketing strategy. For more than 11 years, CASTONDESIGN has been responsible for creating targeted consumer marketing campaigns and eye-catching packaging solutions. A key focus has been on partnering with Coles supermarkets to develop instore promotions that increase sales in the highly competitive fresh produce category.The Mitolo Group - Consumer marketing strategy. For more than 11 years, CASTONDESIGN has been responsible for creating targeted consumer marketing campaigns and eye-catching packaging solutions. A key focus has been on partnering with Coles supermarkets to develop instore promotions that increase sales in the highly competitive fresh produce category.